Challenges and Barriers in Digital Signage Adoption
The digital signage market has experienced substantial growth over the past decade, driven by advancements in display technology, declining costs, and increasing adoption across various sectors. Digital signage refers to electronically controlled displays that show information, advertisements, and other content. These systems are widely used in retail, hospitality, healthcare, transportation, and corporate environments. Market Size and Growth: As of 2023, the global digital signage market was valued at approximately USD 21 billion and is projected to reach around USD 35 billion by 2028, growing at a compound annual growth rate (CAGR) of about 10%. This growth is propelled by several factors, including the increasing demand for dynamic and interactive content, the shift from traditional print advertising to digital platforms, and the need for businesses to enhance customer engagement and experience. Ask for a PDF Brochure — https://www.marketsandmarkets.com/pdf...